About Fat Cap

Let's get real - your brand and your customers are basically sleeping in separate beds right now.

But hey, no judgement!

Even the hottest relationships can turn into Netflix-and-scroll after a few years. Your customers are probably eating dinner alone while scrolling through your competitors' Instagram feeds.

But you can bring the spark back and we're here to help.

We say that with confidence because we've done it ourselves. (Check out PopLush Embroidery in our case studies.)

Was it as easy as turning on Barry Manilow? Hell no!

But after working through the same process we now use with our clients, we enjoyed 150% YoY income. And our customers turned into raving fans who constantly blew up our phones (in a good) and our bank account (also in a good way).

Ready to help your customers fall back in love with your authentic, values-driven brand?

A couple holding hands while they hold heart-shaped balloons and roses. The image is a black and white halftone with a blue background.
A woman spray painting a mural wall with her back to the camera. The overall image has a high-contrast, black and white aesthetic with a background toned yellow.

Why are we called Fat Cap?

Like graffiti artists armed with fat caps (that's street art speak for 'make-it-BIG nozzles'), we're not here to paint by numbers.

While other agencies are still coloring inside the lines with their colored pencils, we're out here turning blank walls into jaw-dropping masterpieces!

One fat cap can transform a boring wall into a neighborhood selfie spot faster than you can say 'Instagram worthy.' And guess what? We'll do the same for your business - minus the paint fumes and police sirens!

Because sometimes the fastest way to stand out isn't playing it safe - it's going BOLD!"

Meet the Team

A black and white headshot of a woman who has upswept blonde hair and glasses and is wearing a herringbone jacket.

Megan Eckman

Design Strategist

Top Skills:

  • Brand strategy
  • Customer experience design
  • Creative thinking thanks to ADHD

Experience:

  • 15+ years running businesses
  • Increased business revenue 150% YoY thanks to strategically rebranding
  • Maintained an international supply chain during the pandemic

Megan is the main consultant for Fat Cap design and likely the person you'll chat with when you reach out.

Megan has always been drawn to 'impossible' challenges, starting with starting a business while earning degrees in creative writing and art.

After that she tackled:

  • Growing an illustration business in San Jose, CA
  • Illustrating for Google
  • Building an embroidery kit empire that stocked 200+ shops around the country, kept hundreds entertained with monthly subscriptions clubs, and helped thousands get their crafting fix during the pandemic
  • Rebranding that embroidery kit business for 150% increase YoY
  • Starting a UX business to help small businesses redesign their websites, with most clients enjoying a 30% increase YoY

Over 15 years of running businesses, she has seen many good and bad decisions pan out. (Do not get her started on holiday-specific items.) But she's also seen how being open for unexpected opportunity and collaborations can change everything overnight.

That's why she and her partner, Jeffrey Opp, began digging into how they made the best decisions. What steps did they take? What questions did they ask? And it became quite clear that they'd always needed three things: the right people, the right setting, and the open-mindedness to co-design with others.

So they began testing that system out on other small businesses. And the results blew their minds.

Now, as a strategic designer for Fat Cap, Megan helps nonprofits, startups, and small businesses strategize their next big step, whether that's testing a new minimum viable product or building a community space for their audience.

A black and white headshot of a  man who has dark hair and glasses and is wearing a zippered jacket.

Jeffrey Opp

Design Strategist

Top Skills:

  • Futures thinking
  • Designing for innovation and impact
  • User research
  • Dyslexic thinking

Experience:

  • Led the design strategy for a $500M fundraising initiative
  • Designed social media templates for a one-day give campaign that brought in $1.4M in 24 hours
  • 6+ years running businesses

Jeffrey worked with Megan for many years before taking a position at the University of Oregon as the graphic designer for University Advancement and the Alumni Association.

Once there, he realized that the design thinking principles he had previously used were not standard in the workplace. Without such a framework in place, the weight of making the 'best' decisions often fell onto one person's shoulders and those in other positions did not feel confident in sharing their input or ideas.

That's why, as a strategic designer for Fat Cap, Jeffrey strives to facilitate spaces where people feel safe to share their big ideas, even if they’re outside the person’s job description. Especially if they’re the person’s job description. Heck, what even is a job description?

He also helps nonprofits, startups, and small businesses spot trends in their market and think about how to position themselves for long-term success. He’s famous for asking: What’s the impact of changing nothing?