Spark Factory

From ghosted to obsessed: 4 weeks to reignite that spark they can't resist

Let's be honest, after a few years in business, it's only natural for you and your customers to have grown apart.

But don't call the divorce lawyers just yet - relationships take work, and we're here to help you get that spark back before someone starts drunk-texting their ex (aka your competition)!

Curious if this is you?
Symptoms include:

  • Brand guides multiplying like caffeinated rabbits
  • Departments playing "design telephone"
  • "Competitor envy" dictating your direction
  • Retention rates dropping like motivation on a Monday
  • Customer reviews making you want to hide under your desk

But don't despair!

We believe that your company still has as much potential as it did at the start (more even!) and that your team's still packing more passion than a romance novel convention. And your audience? They're eagerly awaiting your attention.

A woman holding big sparklers at a festival.

Imagine this plot twist:

The era of "this is fine" is dead. The revolution of "living our best lives" starts now.

Ready to turn your hot mess (we mean that in the nicest terms) into a hot success?

Grab the wheel. Floor the gas. Let's make your brand weird and wonderful again together! Because normal is for people who don't have vision.

Schedule a discovery call ->
A couple holding hands while they hold heart-shaped balloons and roses. The image is a black and white halftone with a blue background.

Introducing: The Spark Factory

Where we help you go from "We need to talk" to "Call the sitter; I've booked a hotel."

We'll turn your brand's identity crisis into a passionate comeback story!

Perfect for:

  • Startups who are tired of swiping right on every marketing trend that walks by
  • Small businesses ready to strut their stuff in the big leagues
  • Nonprofits who want their impact to actually get the attention of their audience

No more lonely nights - it's time to make your brand the one they can't stop thinking about!

The Spark Factory package starts at $15,000.

What's inside this sparkling package?

Oh, just the goods that'll make your competitors cry!

Brand vision/mission statement
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The big, ballsy declaration of what you're doing and where you're headed! Not some snooze-worthy corporate speak – the real deal that gets your team fired up and your customers nodding "hell yes!"

Customer journey map
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Every delicious, awkward, and critical moment your customer spends with you – from first flirty glance to sealing the deal. Where are you nailing it and where are you totally blowing it?

Brand story
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Your brand's juicy origin tale that makes people actually CARE. Not that corporate mumbo-jumbo gathering dust on your "About" page – the real, raw narrative that turns casual browsers into ride-or-die fans.

Customer input
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We'll extract the juicy truth from your customers so you know what they REALLY think. Surveys, interviews, and brutal honesty – then we'll turn that gold into action instead of letting it collect dust.

Brand guidelines
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The rulebook for your brand's swagger! Not just some boring PDF – this is the holy gospel of how you look, sound, and strut your stuff without embarrassing yourself.

Customer touchpoints
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We'll plan out how you're going to woo your customer when they interact with you, such as your welcome email series, your website, or a workshop.

Each client is super special but these are the things that are generally included in the Spark Factory package, which starts at $15,000.

In case you're asking why this even matters...

Increased customer lifetime value

Customers who have an emotional relationship with a brand have three times higher lifetime value. (Branding Mag, 2022)

Testimonial - Huge increase in sales

"After working with Megan and the team, we enjoyed a 30% YoY increase in sales. So many businesses need a fresh set of eyes to render a refined vision, and with a bit of effort from our team, Fat Cap's process has yielded big results in 2024."

-Mike Ripley, Mudslinger Events

Guideline chaos

Only 30% of brands use their brand guidelines regularly, and 15% do not have brand guidelines at all. (Statistica, 2021)

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Buckle up, Buttercup - It's go time!

Think of us as your brand's personal trainers, except instead of counting reps, we're counting awesome ideas. And trust us, your brand's about to get RIPPED.

Step 1: The Deep Dive

We're going full detective mode here. Think Sherlock Holmes meets Marie Kondo, but for your brand. We'll interview your customers (because they're the real MVPs), look over your brand assets, and listen to your team's insights to figure out the full scope of the situation. We'll also rummage around your past and look into your future to see all your possibilities.

Step 2: The Idea Explosion

Everyone loves explosions and this one is a particular favorite, because there will be so many ideas hitting our whiteboards. Our flash mob of creativity will be unleashed collectively as we work together with your team and your community.

Step 3: The Reality Check

Time to separate the "Hell yes!" from the "Meh." Together with your team, we'll examine the ideas from every angle and scenario. It's like The Matrix, but instead of dodging bullets, we're dodging potential failures.

Step 4: The Master Plan

Because dreams without deadlines are just expensive naps, we'll work with you to map out your victory route. Every task assigned. Every milestone marked. It's your "make it happen" blueprint. You'll walk away feeling like you've got the cheat codes to success.

Stop hesitating - schedule a discovery call so we can get this party started

What to expect:

First, we'll dive into your business brain with a discovery call that's like a first date without the awkward small talk. We'll discuss goals, dreams, and yes, even those wild ideas you and your team have been too scared to share.

Then? BOOM! Our team storms your HQ like a brilliant flash mob! We'll come armed with sticky notes (they're deadlier than they look), gold stars (because who doesn't love shiny things?), and enough creative energy to power a small city!

Our virtual sessions will keep the momentum rolling like a runaway freight train of awesome. No more "maybe later" or "we'll see" - just pure, undiluted progress with a side of revolution.

Still unsure?

Check out our case study collection and then imagine your own brand there.

Ready to turn your business transformation up to 11? Contact us NOW.

(Seriously, what are you waiting for - an engraved invitation from the future?)

Schedule a discovery call ->
The image shows a Black man wearing a striped romper and holding a large boombox on his shoulder. He is standing on a red-toned street with buildings in the background. The overall image has a high-contrast, black and white aesthetic with a background toned red.

We should probably introduce ourselves

Hi! We’re Megan and Jeffrey, the duo behind Fat Cap. We’ve worked together for nearly a decade and worn ALL the hats over the years. We’re also proud neurodivergents, so we encourage you to come as you are.

A black and white headshot of a  man who has dark hair and glasses and is wearing a zippered jacket.

Jeffrey Opp

Design Strategist

About Me
Jeffrey is all about strategy. He loves frameworks and has a special talent for seeing the true problems people dance around. He’s famous for asking the hard questions. He currently works at the University of Oregon as the graphic designer for Advancement and the Alumni Association.

Interests
Strategy, futures thinking, big picture

A black and white headshot of a woman who has upswept blonde hair and glasses and is wearing a herringbone jacket.

Megan Eckman

Creative Consultant

About Me
Megan is all about big, crazy ideas and connecting people. She loves asking, “Why not?” and pushes people to think beyond their limiting beliefs. She’s a huge proponent of minimum viable products/services and iteration.

Interests
Customer journey, branding experiences, big crazy ideas

You can find our full about page HERE.

FAQs

How much does it cost to work with you?
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We customize each custom consulting engagement to fit your specific needs, goals, and budget. That being said, our prices start at $15,000.

Are these meetings in-person?
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For the first step, yes. There’s just something extra magical about being in the same place with your team. Plus, it means we get to bring out the sticky notes, markers, gold stars, and white boards. After the first step, we'll transition to virtual meetings.

We are based in Vancouver, WA, and love helping the businesses in our area. However, we're also happy to hop on a plane or train and will discuss that on our discovery call.

Are you a good fit for our very specific problem?
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We know every business has unique challenges, so please feel free to contact us to chat. We’re always honest about whether we are the best fit. However, we haven't yet found a challenge we couldn't improve. ;)

Have a question we didn't answer above? Reach out on our contact page.

Tired of your brand feeling like a bad date? Call us before your customers start ghosting you for that smooth-talking competitor down the street!

Schedule a discovery call ->